Using Sport as Vehicle to 2030

On Friday August 12th, UN-HABITAT in collaboration with Nexus Brasil hosted a high-level event to discuss the power of sport to drive social change, especially in regards to youth and SDGs. It was a very successful evening, full of inspiring guests and touching stories that left no-one behind (in the spirit of the UN!). We were not only celebrating the beautiful Olympic Games but also the International Youth Day that falls on August 12th as young people are the cornerstones in this agenda.

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Mr. Stephan Fox, the former Muaythai world champions and the current president of AIMS (Alliance of Independent Recognized Members of Sport, representing 23 international federations), vice-president of SportAccord and General Secretary of IFMA (International Federation of Muaythai Amateur) opened the event with his power story of how he works with Muaythai, Thailand’s national treasure, on number of socially responsible initiatives. Using the core values of Muaythai, they work with underprivileged kids to develop their self-confidence, respect and honor and help them grow into their full potential.

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“Respect is key when training in muaythai. You should respect and honor your teacher, opponents, training partners and community. This message we translate to the everyday life” (Mr. Stephan Fox)

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The first Roundtable looked at sport as a tool for peacebuilding, conflict resolution and countering violence. Three very special guests, Mr. Duran Farah (Head of Somali NOC), Mr. Hossam Hassan Gadou (lecturer at Behna university, Egypt) and Rafael F. Luciano (Founder of Artists 2 Advocates) shared their experiences from three very different contexts and angles. The case of Somalia is very unique. It is a country at war for past 25 years and counting, where illiteracy is higher than 62%, where children and young people and especially women have very little opportunities to socialize or to play sports as it is not high enough on political agenda. Yet history has proven that sport is the connector between conflicting groups and is the only thing that is universally liked and appreciated throughout the country.

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“We don’t have enough spaces for young people to play. Especially for young women that need adequate and safe space it is a challenge. Sport is the only thing that remained, the only institution that has not failed, yet there is no money and no support to develop more spaces for young people to practice. We need to work with international partners to rebuild our cities that will provide for everybody, especially for our youth that makes up 75% of our population. That includes building a sufficient sports infrastructure”. (Mr. Duran Farah)

Rafael works closely with one of America’s top Olympian, Ms. Sanya Richards Ross on addressing the rising issue of violence in the US. They are also huge supporters of Team Refugees. Artist 2 Advocates are using media to connect the right influencers with the right cause.

The second Roundtable examine the positive and negative sides of hosting these mega sport events. Since Sydney Olympics in 2000, it is mandatory for bidding cities to include the element of sustainability and make it part of their application package. Often they make fantastic plans of how the infrastructure will be build and renewed, how it’d going to generate more business for local small-entrepreneurs and how the newly built sporting complexes will serve the children and youth from the neighborhood to come and play. The reality, however, is often very different. And nowhere is it more visible than Rio. Carolina Caffe was looking at this element already in the run up to the Games. She shot this powerful documentary to bring the truth to the light.

While this is truly heartbreaking, we need to realize all the positive things mega sports are bringing with them. Like a magic, the city turns into multicultural party where everyone is welcome. Friendships and bonds made during the Games often last for decades. It does bring some tourists in (maybe not as many as predicted) which they happily buy snack or soda from a corner stall.

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“There are many positive and negative effects of hosting a sport mega event. We have to make sure to minimize the negative and maximize the positive. There are success stories from the past of cities benefited and transformed to thriving hubs yet we need to be more strategic to achieve that” (Mr. Hossam Hassan Gadou)

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The last roundtable was all about the local experiences. Michelle from Instituto Reacao came and showed us the incredible story of Rafaela Silva, who not only raised through their Judo programme, she actually won the gold medal in Judo. Flavio Canto, former Brazilian judo professional, and the founder of Instituto Reacao was her role model who won his bronze medal in Athens. Rafaela stood on the winners’ podium to receive her gold just last week. Mr. Zaremba, a professor at one of Rio’s top universities, psychologists and most importantly, well-known social entrepreneur paid us visit too. His team works with only young ladies and trains them in basketball. The last panelist, Mr. Gabriel Mayr works for URECE, a social enterprise working with blind people in football.

“The challenge on the ground is money. We have enough manpower, all volunteers, we have wonderful programmes but not enough money to pay for it. We struggle to operate, year by year, which makes it difficult for us, but for the young people that actually love and enjoy our programmes” (Mr. Gabriel Mayr)

The event was a first step to start a network of people working on different levels in sport, philanthropy and social entrepreneurship to find new ways of how to use the knowledge and experience to build upon these and contribute to achieving SDGs, especially Goal 11. We need to build more spaces for young people to play that will be accessible, affordable and safe and make sure that the positive impact of hosting mega sport events on cities outweighs the negative. Let’s work together to make it happen!

 

 

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